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Home/Latvia/Jurmala
From €9/day
Jurmala, your way

Car rental in Jurmala

Great-value car rental with quick and easy online booking.

★★★★★★ 4.5 / 8,764 reviews
Rent a car in Jurmala
✓ No hidden fees · ✓ Free cancellation

Airport pick-up

PROMO −20%
−20%
✈️
N/A
Jurmala - Airport

Special airport rates from popular suppliers.

from €9/day
Map
Jurmala city centre
−20%
🏙️

Downtown Promotion

Get 20% off electric cars picked up in Jurmala — quiet, clean and cheaper to run.

Electric car

Available in Jurmala

Audi A3
Compact

Audi A3

5 seats · 3 bags
€17
per day
Fiat 500
Mini

Fiat 500

4 seats · 1 bags
€10
per day
Volvo V40
Estate

Volvo V40

5 seats · 4 bags
€17
per day
Nissan Altima
Standard

Nissan Altima

5 seats · 4 bags
€20
per day
Toyota Tundra
Fullsize

Toyota Tundra

5 seats · 4 bags
€62
per day
Buick Enclave
Fullsize

Buick Enclave

5 seats · 4 bags
€62
per day
Volvo XC60
4x4

Volvo XC60

5 seats · 3 bags
€55
per day
Mitsubishi ASX
4x4

Mitsubishi ASX

5 seats · 3 bags
€29
per day
BMW 4 Series Convertible
Convertible

BMW 4 Series Convertible

4 seats · 2 bags
€69
per day
Bentley Continental GT Convertible
Convertible

Bentley Continental GT Convertible

4 seats · 2 bags
€282
per day
Tesla Model Y
Electric

Tesla Model Y

5 seats · 4 bags
€38
per day
Cupra Born
Electric

Cupra Born

5 seats · 3 bags
€34
per day
Hyundai Staria
9-Seat Minivan

Hyundai Staria

9 seats · 5 bags
€90
per day
Opel Vivaro
9-Seat Minivan

Opel Vivaro

9 seats · 5 bags
€90
per day

Rental companies in Jurmala

Compare suppliers, ratings and pick-up desks.

Hertz

Hertz

★ 4.2(441 reviews)
📍 Desks in Jurmala
Map
Avis

Avis

★ 4.5(393 reviews)
📍 Desks in Jurmala
Map

Pick-up points

📍
Jurmala
Lienes 5 (tic Majori), Jurmala, 2015
📍
Hotel Amber Sea Hotel And Spa
Dzintaru Prospekts 68, Hotel Amber Sea Hotel And Spa, Jurma…
📍
Hotel Daina Jurmala Beach Hotel & Spa
Mežsargu Iela 4/6, Hotel Daina Jurmala Beach Hotel & Spa, J…
📍
Hotel Jurmala Spa
Jomas Iela 47/49, Hotel Jurmala Spa, Jurmala
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Hotel Semarah Hotel Lielupe Spa & Conferences
Bulduru Prospekts 64/68, Hotel Semarah Hotel Lielupe Spa & …

Worth the drive

Kemeri National Park — bog boardwalks, birdwatching and sulphur springs west of jurmala
Ragakapa Nature Park — coastal pine forests and dune trails near jurmala beaches
Kauguri Beach — wide sandy beach area with dunes and relaxed local atmosphere
Lielupe River Meanders — scenic drives along the lielupe with access to quiet picnic spots
Sloka Lake — small lake with bird tower and peaceful forest surroundings
Dubrova Nature Reserve — protected wetlands area popular for birds and quiet walking
Riga Old Town — unesco listed medieval centre 30 minute drive with cafes and spires

More ways to save on car rental in Jurmala

Special offer−20%
Electric car
Electric cars →
Zero-emission rentals
 Special offer−20%
Convertible
Convertibles →
Open-top summer drives
 Special offer−20%
Minivan
Minivans →
7–9 seats for groups

Bookingcar's insights Jurmala

Explore the latest trends and booking tips. The data is based on booking statistics from the past six months.

What is the cheapest car rental company in Jurmala?

Over the past 72 hours, the lowest car-hire prices in Jurmala came from Budget (€11/day), Avis (€13/day) and Europcar (€14/day). The cheapest of all was Budget — about 2.0 miles from the city centre.

€1€5€10€15€20 €11Budget€13Avis€14Europcar€14Sixt

What is the most popular rental car in Jurmala?

Mini cars are the most popular choice in Jurmala, costing around €17/day on average. Some drivers have found deals from as little as €9/day.

29%Mini
Mini29%
Standard24%
Electric22%
Business10%
Van15%

Jurmala car rental price comparison by vehicle type

€1€12€25€38€50JanFebMarAprMayJunJulAugSepOctNovDec

How much does it cost to hire a Mini car in Jurmala?

Mini car hire in Jurmala typically costs around €17 per day. Prices are lowest in Feb, averaging €12 per day — roughly 29% below the yearly average. Mini cars are usually 60% cheaper than the average car hire in Jurmala.

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Practical Information for Drivers

Allowable alcohol

In Latvia you are allowed to drive after drinking a small amount of alcohol. However, the blood alcohol level must not exceed 0.5 ppm. If you break this rule, a number of penalties may apply: a fine of 500 LVL, arrest for up to 15 days, and disqualification from driving.

Traffic Laws

Car hire in Jurmala is available to drivers over 19 years of age with at least one year of driving experience. You must have a credit card and a valid international driving licence.

  • Both the driver and passengers must wear seat belts.
  • Dipped headlights must be used at all times, all year round.
  • Do not use a radar detector.
  • Window tinting standards: side windows - up to 30%, windscreen - up to 25%.
  • The speed limit in built-up areas must not exceed 50 km/h, and outside resort areas - 90 km/h.

The cost of fuel

The city has both traditional manned fuel stations and automated self-service stations. You can pay by credit card or cash. A wide range of fuels is available: diesel, and petrol of grades 98, 95 and 92. The average cost of a litre of fuel is 1 LVL.

Rent a car in Jurmala: toll roads

Tourists hiring a car in Jurmala should be aware that entry to the city from 1 April to 30 September is subject to an additional charge of 2 LVL. Exceptions to this rule are motorcyclists, drivers of tourist buses and electric vehicles.

Jurmala car rental — FAQ

Booking at least 2–4 weeks before your trip to Jurmala is usually enough to secure good availability and prices, especially outside peak summer and festival dates. For July–August or public holidays, consider reserving 6–8 weeks ahead, as compact and automatic cars sell out quickly on the coast. Last-minute bookings may leave fewer models and higher rates.
Most Jurmala rental companies release the security deposit within 7–14 business days after you return the car, provided there is no new damage, traffic fines, or missing fuel. Your bank may take a bit longer to show the funds as available. To avoid deposits altogether, look for no-deposit / no-credit-card deals when comparing offers.
The excess (deductible) is the maximum amount you must pay if the rental car is damaged or stolen. In Latvia, it commonly ranges from about EUR 600 to EUR 1,400, depending on car class and supplier. If a covered incident occurs, you pay up to this limit. You can often reduce or even lower it close to zero by adding extra insurance coverage.
Most Jurmala rental desks prefer a major credit card in the main driver's name to block the security deposit. Some local or broker-arranged offers allow debit cards or cash, sometimes with restrictions or higher insurance. To avoid traditional card holds and make things simpler, search specifically for no-deposit / no-credit-card deals when booking.
Average prices for a small or compact car in Jurmala are typically around EUR 30–45 per day, depending on season, rental length, and options like automatic transmission or extra insurance. Summer weekends and last-minute bookings are usually more expensive, while longer rentals and off-season travel often bring down the daily rate significantly.
At Jurmala - Airport (N/A), on-site car hire options are limited, but you can usually find well-known international brands. The main companies serving customers there are Hertz and Avis, which often provide meet-and-greet or nearby station pick-up arrangements instead of a full traditional airport terminal counter setup.
Bookingcar lets you compare multiple suppliers in Jurmala at once, helping you quickly find the right car size, mileage terms, and fuel policy. Transparent conditions, user reviews, and clear pricing make it easier to avoid surprises at the counter. You can filter automatic cars, child seats, and cross-border options, and secure confirmed vouchers in just a few steps online.
If you return the car late in Jurmala, most companies charge extra, often counting each additional hour and then a full extra rental day once a threshold is reached. This can significantly increase your bill. Contact the rental company as soon as you know you will be delayed; they may adjust your contract or suggest a formal extension to reduce penalties.
In Jurmala, good parking options include the paid car parks near Dzintari Concert Hall and the large parking areas around Majori and Jomas iela. In summer, many beach access zones use ticket machines or mobile apps, charging by the hour. Always check local signs, as some residential streets require permits or have time-limited spaces during the high season.
Many Latvian rental companies allow cross-border travel from Jurmala to neighboring countries like Lithuania or Estonia, but you must declare this when booking and note it in the contract. Extra insurance, green card documents, or fees may apply, and some destinations or ferries can be restricted. Driving abroad without prior authorization may void coverage.
Typical speed limits in Latvia are:
  • Built-up areas: 50 km/h
  • Outside built-up areas (rural roads): 90 km/h
  • Dual carriageways and main roads: usually 90 km/h, sometimes 100 km/h where signed
  • Residential zones and courtyards: 20 km/h unless otherwise indicated
Always follow local signs, as temporary or lower limits may apply in roadworks or specific sections.

What drivers say about Jurmala

★★★★★★4.5
★★★★★ 4

"Picked up the car in Jurmala for a family beach trip. Child seats were ready and clean, and the car was in good condition. Only downside was a longer wait at collection, but staff stayed friendly and helpful."

L
Līga
Jurmala
★★★★★ 4

"Good car and easy pick-up for our weekend in Jurmala, just a bit slow at return."

J
Jānis
Jurmala
★★★★★★ 3.5

"We rented a car in Jurmala for a few days with friends. Booking and pick-up were smooth and the car drove fine. The only issue was unclear fuel policy at return, which caused a short delay."

E
Elīna
Jurmala
More reviews →

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